Court Scott

Digital Product Manager & Strategic Partnerships Leader
Business Development & Stakeholder Relations

Experienced digital product and relationship manager seeking new opportunity to engage and delight end-users by championing creative initiatives, impactful insights, and exciting, unique content.

I help teams turn complex content and data into partnerships that work - operationally, commercially, and long term.

I'm a content and product manager with experience overseeing digital media and business relationships within entertainment, mobile, and IT industries. Deeply invested in how media is presented, consumed by, and benefits end users, I have an insightful and solution-based approach to the digital supply chain, superior communication skills, and a background in the confluence of media and technology help define innovative and profitable brands.

Working with me, you'll find a tenacious senior-level leader who motivates teams to reach productivity goals via process improvements and automation. With a strong ability to collaborate, problem solve, and be flexible in ambiguous environment, you'll discover I'm adept at nurturing relationships to gain enthusiastic buy-in from customers, partners, and members of cross-functional teams.

Innately curious, a listener and a thinker, you'll realize I have expertise in strategy and a holistic understanding surrounding all the little pieces that make big ideas achievable. If you're looking for someone who shapes meaning and value, likes to wear a lot of hats, and possesses similar qualities to mine, then let's chat!

What I Bring

Partnerships Built on Trust

I build long-term partnership programs where success means partners return year after year. At JamBase, managed and grew endemic advertising partnerships by 200%+ across 1,300+ campaigns - many partners returning annually because they saw real performance and felt genuinely supported throughout the relationship.

Structure From Chaos

At my best stepping into ambiguity and creating clarity - building operational infrastructure and creating systems that enable scale. At MediaNet, built a $1.6M pipeline and closed $306K in catalog licensing revenue within six months by aligning platform capabilities to streaming service needs.

Partner Success & Enablement

My approach centers on partner success and ongoing enablement, not just closing deals. Launched JamBase's data licensing offering grounded in real customer needs. Helped streaming services navigate complex metadata and licensing requirements to ship products.

Collaborative Problem-Solving

Built my career in high-trust teams where communication and ownership go hand in hand. Best work happens listening closely to understand what partners actually need, then translating that into solutions that work for both sides.

JamBase Amazon The GRAMMYs RealNetworks MediaNet

Recent Projects

Scaling Endemic Advertising

The Challenge

JamBase wanted to grow endemic advertising revenue and expand beyond a narrow set of repeat partners, without compromising audience trust or editorial integrity.

My Approach

I designed and launched new advertising solutions across social, sponsored content, newsletters, and on-site placements while expanding into music-adjacent brands. In parallel, I partnered closely with editorial to broaden coverage beyond our traditional audience into genres like EDM and country, opening the door to new promoters, venues, and festivals as well as logos including SeatGeek, SiriusXM, and brand partners like MLB and NHL.

The Result

These efforts helped drive over $1M in annual advertising revenue for the first time in JamBase's history, and sustain that level year-over-year. In total, they supported more than 1,300 campaigns and over 200% growth in endemic advertising revenue, with many partners returning annually. Strong, ongoing account management - regular performance reviews, campaign optimization, and proactive relationship building - turned one-time activations into multi-year partnerships.

Launching a Data Product

The Challenge

JamBase had a large, valuable music dataset and early licensing interest, but the data product lacked clear positioning, packaging, and a cohesive go-to-market approach.

My Approach

I stepped in from the partnerships side to re-ground the product in real customer needs. Drawing on earlier experience working within SaaS-based music licensing and publishing data at MediaNet, I spoke directly with potential data users to understand use cases, pain points, and willingness to pay. This surfaced gaps around segmentation, pricing, and accessibility, which informed a tiered offering and clearer GTM narrative.

The Result

Over 11 months, this reset supported 14 new data licensing deals across global ticketing platforms, higher education (including Cornell and the University of Warwick), hobbyist developers, and other partners - re-establishing momentum and expanding how JamBase data could be activated beyond advertising.

Skills & Expertise

Strategic

  • Partnership Development
  • Business Development
  • Go-to-Market Strategy
  • Product Management
  • Stakeholder Relations

Operational

  • Account Management
  • Process Automation
  • Data Licensing
  • Content Operations
  • Cross-functional Leadership

Industry

  • Music & Entertainment
  • Media & Publishing
  • SaaS & Platforms
  • Data Products
  • Digital Supply Chain

What's Next

I'm exploring Director-level+ partnerships roles where I can build or scale strategic partnership programs, particularly at companies where:

  • Partnerships are complex (rights, data, integrations, multi-stakeholder alignment)
  • Success requires partner management and ongoing enablement, not just deal execution
  • The work values thoughtful strategy and operational rigor
  • Relationships and trust matter to how the business works

After 15+ years at startups and small companies, I'm drawn to larger, more structured organizations where I can support enterprise-level partnership initiatives and contribute to building scalable programs with clear accountability and operational maturity.

Music, media, SaaS, and data platforms are home turf, but interesting problems matter more than industries.

I light up around nurturing meaningful relationships, reducing chaos, and seeing impact when things work well.

Get In Touch

If you'd like to talk partnerships, roles, or interesting problems at the intersection of music, media, and technology, I'd love to connect.

Based in Chicago.

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